> For the complete documentation index, see [llms.txt](https://docs.tickertrends.io/tickertrends/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.tickertrends.io/tickertrends/documentation-v2/2.-data-coverage-and-data-types/2.6-market-share-graph.md).

# 2.6 Market Share Graph

Compare modeled relative demand signals for investment research.

## Market Share Graph

Market Share Graph estimates relative demand signals within a user-defined category. Use it to compare directional changes across selected entities.

The graph is a modeled research indicator. It does not represent audited sales-based market share, usage, conversions, or company performance.

**Customization**\
Market Share graphs can be customized to reflect a user-defined competitive set.

Users can:

* Select or remove specific companies or brands
* Build custom groupings based on their coverage universe
* Adjust the set at any time to reflect changing market dynamics

These controls define the relevant peer group.

### **Example Visualization**

<figure><img src="https://3154453413-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Ft5RjqjXylbZA9Pzar20p%2Fuploads%2FqiiBEpbpZNB9zuQUPdxY%2Fimage.png?alt=media&amp;token=b55f4312-65f4-4cf2-92de-d1b733ea6e7b" alt=""><figcaption></figcaption></figure>

### **Use Cases**

* Compare directional indicators across a selected peer group.
* Investigate changes using [2.5 Discussion Share Graph](/tickertrends/documentation-v2/2.-data-coverage-and-data-types/2.5-discussion-share-graph.md) and source-level signals.

Coverage, definitions, and model outputs vary. Results may be incomplete, delayed, or revised.
