TickerTrends KPI Forecasting and Full Intelligence Suite vs Alternative Data Basic?
This document outlines the key feature differences between the Alternative Data Basic and Full Intelligence Suite tiers. If you're currently deciding between Alternative Data Basic and Full Intelligence Suite, we go over some key differences at a high level and link to the documentation for more detailed explanations of how to use each feature / page.
As an overview, the Full Intelligence Suite Tier unlocks our most advanced tools, automated ticker research tools, automatic anomaly detection among various consumer trends across all digital data sources, KPI trackers for your favorite tickers / sectors and full access to alternative data workflows designed for serious research and institutional use.
1. KPI Dashboard
Full Intelligence Suite users get access KPI predictions for curated public tickers. We use a proprietary model to forecast KPIs companies will report in their next earnings report using this tool. These predictions are backtested, fully point-in-time and have extensive revision histories available for each predicted quarter. We do not modify previous predictions once they are made. Full Intelligence Suite users benefit from these tools to gain actionable insights into trading many of the most important public tickers in the market today.
Alternative Data Basic does not have access to the KPI Dashboard.
2. Social Following Data
Full Intelligence Suite includes access to a whole host of social media metrics from Social Blade, such as TikTok, Instagram, and YouTube follower count changes, likes, comments and more enabling deeper insights into brand momentum.
Alternative Data Basic users do not have access to this data, limiting visibility into the social presence and growth of key companies.
3. Outlier Mode & Recency Mode in Exploding Trends
Full Intelligence Suite users can toggle between Outlier Mode and Recency Mode when viewing Exploding Trends. Outlier Mode automatically surfaces the anomalies (seasonally adjusted) in the data for you — making it an extremely powerful tool in quicker ticker idea generation. Recency Mode further enhances Outlier Mode by showing only current outliers.
Alternative Data Basic users are limited to a single default mode with zero Outlier Detection capabilities.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/outlier-mode-on-exploding-trends
4. Unlimited Exploding Trends Charts
Full Intelligence Suite users can access unlimited Exploding Trends pages (pg. 10 of 306 shown below). We track hundreds of thousands of keywords related to global tickers and automatically show seasonally abnormal trends in this page to identify rising consumer interest in real time. These anomalies are detected across all data sources we track! This page is updated daily for anomalies we detect and thus changes often, giving endless amounts of ticker ideas to research further.
Alternative Data Basic limits access to just 10 pages, severely restricting trend discovery across broader sectors or themes. Max tier also doesn’t have access to social media followers and Baidu data types among others so those ticker ideas won’t be able to be discovered.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/outlier-mode-on-exploding-trends
5. Company Labels on Exploding Trends
Enterprise users see the view screenshotted above where keywords are automatically linked to related public and private companies directly on exploding trends.
Alternative Data Basic lacks this labeling, requiring users to manually assess connections.
6. Unlimited Alternative Data Charts
Full Intelligence Suite allows users to view an unlimited number of alternative data chart combinations across tickers, terms, and datasets. This becomes extremely useful for analyzing conglomerates. Below, we first notice how messy analyzing a company with hundreds of brands like Proctor & Gamble ($PG) becomes. On Full Intelligence Suite, we have the ability to view 10 or more alt data values on one view which becomes useful when combined with "Visualization Tools”.
With “Aggregate” mode (first image below), we were able to add up each of the 14 selected brand websites together in one. “Average” mode (second image below) would show a median of all selected trends which can also be useful in many instances.
Alternative Data Basic is capped at 10 series per chart, limiting deeper comparative and multi-source analysis. In other words, on Max, it wouldn’t be possible to add together 50 brands in one single line like we can do on Full Intelligence Suite.
7. Unlimited Alternative Data Alerts
Full Intelligence Suite provides unlimited alerts that notify you when key trend spike — such as a >20% increase in traffic or keyword interest YoY with an applied moving average. This allows you to fully automate your workflow, allowing analysts to be automatically reminded when a consumer trend meets specific user-defined criteria.
Alternative Data Basic users are limited to just 10 alerts, constraining coverage across multiple tickers or product categories.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/section-2-analyze/alerts
8. Amazon, Wiki, & Mobile App Data Types
Full Intelligence Suite offers users Amazon Search, Wikipedia Page view, and iOS/Android (Daily Active User and App Ranking) data types, giving much more visibility into consumer search and app activity.
Alternative Data Basic doesn't have these data types entirely.
9. Subdomain Data (Popular Web e.g. /login , /cart) & TickerTrends Website Traffic
Full Intelligence Suite lets users view every subdomain of websites. For example, we see "nike.com/cart" data below. This can useful for analyzing every sub page of a website domain, giving a level of granularity to users like never before.
Additionally, for websites that have less than 5 years of website traffic historical data, TickerTrends uses keyword search volumes to estimate website traffic to domains, creating a useful proxy value when analyzing newer companies.
Alternative Data Basic doesn't have these data sources entirely.
10. Private Company Coverage
Full Intelligence Suite extends data coverage to thousands of private companies, giving visibility into rising startups and non-public brands influencing the market. This also can allow analysts insight into analyzing what the data says for future IPOs they might be interested in.
Alternative Data Basic restricts you to public companies only, leaving out key players in emerging sectors.
11. Data Mosaic Dashboard (Custom Tracking Pages)
Full Intelligence Suite users gain access to a customizable dashboard where teams can create shared tracking pages around themes, tickers, or sectors. Users can add any data source the platform offers and create dashboards.
Alternative Data Basic lacks this page entirely, making collaboration and large-scale coverage more difficult versus being able to track everything important to a ticker or sector at a glance in one view.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/enterprise-kpi-dashboard-overview
12. Sector Trends Page
Full Intelligence Suite includes a dedicated Sector Trends page that automatically highlights rising interest across industry groups, saving time on sector-level research. Users can identify which sectors to focus research efforts on and get more granular sectors by choosing a higher “Cluster count” integer.
Alternative Data Basic lacks this page entirely, requiring manual page-by-page analysis.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/sector-trends-page
13. Social Discover Page
Full Intelligence Suite unlocks the Social Discover page, which shows short-term engagement trends across all tickers and keywords, updated hourly. This is an unparalleled tool to discover short term discussion spikes in brands, linked to public tickers. Analysts can also quickly view “Related Terms” to give them context on how the keyword is being used in on social media platforms.
Alternative Data Basic users do not have access to this tool and may miss early signals of viral or news-driven momentum.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/social-discover-page
14. Gen AI Full Intelligence Suite Page Builder
Full Intelligence Suite users can auto-generate full research pages with a single query, such as “running shoes” or “Garmin products,” powered by large language models doing the research for you.
Alternative Data Basic, as explained before, does not even have Full Intelligence Suite Dashboard access, so thus doesn’t have automated research tools like this. This may slow down idea generation.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/gen-ai-enterprise-page-builder
15. Gen AI “Trend Lab”
Full Intelligence Suite enables you to write to a chatbot, our “Trend Lab”, and quickly automate research tasks to our LLM, which will automatically add search / socials trends to a ticker for you — for example, adding “Mounjaro,” “Trulicity,” and “Zepbound” to Eli Lilly.
Alternative Data Basic users must manually research brands, social media accounts, and more relevant data relating to a ticker. This means analysts must manually “Quick Add” keywords for each relevant data type, increasing workload and potential for missed terms.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/trend-lab-gen-ai-alternative-data-research
16. Trend Lab Context Tool
Full Intelligence Suite includes a Context Tool where the user is able to highlight any custom time period and generate a summary of social media conversations causing the search trend they are viewing. This allows for unparalleled insight into reasons / contextualization of "why" search interest was rising or falling in any historical period.
Alternative Data Basic does not include this deeper contextualization feature.
17. Early Access to New Datasets
Full Intelligence Suite gets first access to new datasets such as Baidu Search, giving a timing advantage over the market. TickerTrends relentlessly pushes for more datasets and Full Intelligence Suite will always have priority in new ones we add.
Alternative Data Basic users must wait until general release or never have access to more features than the existing feature set altogether, losing potential edge in fast-moving trend signals.
18. Collaboration Tools for Teams
Full Intelligence Suite includes tools that support real-time team collaboration via Full Intelligence Suite Dashboards Pages; an institution can choose to enable these collaboration tools which will allow Pages one user creates show up on everyone's accounts automatically. This workflow is ideal for institutions and research desks where multiple analysts can collaborate and view ticker trends together.
Alternative Data Basic is limited to individual use with no native collaboration functionality.
19. TickerTrends' Proprietary Trends
Full Intelligence Suite users get access to exclusive extra proprietary trend data like the Investor Expectation Trend and Whisper Expectation Trend on both the Analyze and Full Intelligence Suite pages. These trends are custom designed to model market and investor expectations going into an earnings print to find hidden embedded expectations.
Alternative Data Basic users do not see these additional prop trends, losing potential insights into embedded expectations across tickers.
Further details: https://docs.tickertrends.io/tickertrends/documentation-v2/enterprise-section/tickertrends-proprietary-trends
20. Unlimited Proprietary Trend API
Full Intelligence Suite users can query all proprietary trends via API with no cap, integrating data into custom workflows.
Alternative Data Basic has to purchase API credits to access this raw data.
21. Reddit Subscriber & Sentiment Metrics
Full Intelligence Suite includes Reddit-specific metrics like subscriber growth, post counts, upvotes, and sentiment analysis for ticker-relevant subreddits.
Alternative Data Basic does not include Reddit sentiment or community growth data, missing a key source of social signal.
22. Excel Export
Full Intelligence Suite users can export raw data directly to Excel for customized offline analysis, reporting, or modeling.
Alternative Data Basic does not allow for native Excel export, limiting integration with internal workflows.
23. Custom Data / Data Import
Full Intelligence Suite allows for ingestion of third-party data via API endpoint or CSV import via the Data Mosaic widget page — useful for trend tracking and comparison which might enhance the alternative data viewable on our platform.
Alternative Data Basic does not support any form of data import or external data blending.
24. Custom Features
Full Intelligence Suite subscribers can request and receive custom features tailored to their workflow needs simply by emailing us at [email protected]. Think of us as your personal developer team!
Alternative Data Basic does not include any support for feature customization.
25. Alerts API Access
Full Intelligence Suite includes API access for triggered alerts, enabling automated ways of receiving tickers and trends to focus on.
Alternative Data Basic has no programmatic alerting or webhook functionality.
Full details: https://docs.tickertrends.io/tickertrends/documentation-v2/section-2-analyze/2.2-analyze-page/walkthrough/alerts
26. Personalized Training Calls
Full Intelligence Suite includes two hours of onboarding and training with the TickerTrends team to ensure users get full value from the platform and features. We also pride ourselves on priority support if any questions arise.
Alternative Data Basic includes no training calls, leaving users to learn the system on their own.
Full documentation on platform best practices however is available for anyone to read: https://docs.tickertrends.io/tickertrends
Conclusion
Full Intelligence Suite is built for teams, quants, and analysts who want the full power of alternative data at scale — with automation, unlimited access, and real-time consumer trend discovery. Full Intelligence Suite is designed to save analysts hundreds of hours of research time. Alternative Data Basic is suitable for individual users starting out, but upgrading to Full Intelligence Suite removes all limits and equips you to act faster on insights others miss.
Full documentation: https://docs.tickertrends.io/tickertrends
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