2.3.5 Mobile Chart

The Mobile Chart lets users view iOS App Store and Android Google Play Store data. In this section, a user can find both Daily Active User app data (above) and App Store Rankings (below) over time. A rising number of Daily Active Users and App Ranking over time can be indicating a consumer trend going in the direction of a product or service. Many products and services are only frequently used by the general public on their phones, so this Mobile Chart can provide a valuable snapshot of their behaviors. The “Period” and “Moving Average”, like the other charts can be toggled to smooth data over various time periods.

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